Startup Videos

Making Material You: Personal

Posted on May 25, 2026

This video explores the concept of "Material You" by Google, showcasing how color palettes are chosen and applied to create personalized user experiences. It blends abstract animations with real-world imagery of designers and creators at work, highlighting the process of color selection and its impact on functionality and aesthetics.

Color is personal. Why design as if everyone sees color the same way? Learn more about how color can be personal and accessible on design.google.com #GoogleDesign #MaterialYou #MaterialDesign #Design